Twitter Power 2.0: How to Dominate Your Market One Tweet at a Time
February 4th, 2009 by XavierMedia.co.uk
Twitter Power 2.0: How to Dominate Your Market One Tweet at a Time
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February 4th, 2009 at 7:00 am
I bought this book as I am starting my own design and photography business and want to improve my business' presence and image on Twitter, as well as increase my following.
The author guides you through the various ways you can utilize a simple Tweet (as well as the types of Tweets you can create) to market your business. He gives practical examples of Tweets created by successful businesses where possible, which I found extremely handy.
I have since applied his examples and found them hugely successful.
I would definitely recommend this book to anyone wanting to improve their personal or business profile on Twitter and gain some extra followers in the process.
Rating: 5 / 5
February 4th, 2009 at 9:18 am
This is a good book both for its setting for the topic and for the detailed and reasoned approach it makes to managing Twitter in a corporate environment. Don't Twitter without it!
Rating: 4 / 5
February 4th, 2009 at 9:26 am
Comm's book will alert you to the real business possibilities of Twitter. He guides new and intermediate Twitter users through the whole process of using Twitter productively, from creating a profile to building a following to measuring your success. He also explains how to get business results on Twitter and how to measure those results. While Comm covers the basics for beginners, even experienced users will discover tidbits that will improve how they tweet. getAbstract needs more than 140 characters to recommend Comm's book, which gives corporate communicators, brand managers and individuals the information they need to do Twitter right.
Rating: 5 / 5
February 4th, 2009 at 11:37 am
Yes V. Good.
I liked this book very much because it covers everything to give a complete newbie the confidence to start using Twitter to promote their business.
The book covers so many useful topics. Best of all for me was Twitter etiquette and how to avoid annoying fellow twitterers. Also absolutely invaluable references to Twitter tools (mainly free) to ease and enhance your twitter campaign.
Minor criticism, bit short, could have gone deeper with examples of the actual words used to promote. Otherwise I would have given 5 stars.
Sincere thanks to the author.
Rating: 4 / 5
February 4th, 2009 at 12:16 pm
Given that Twitter is a 140 character micro blog, you would be forgiven for wondering why you need a book to be able to make the most of it.
However, Joel Comm's book provides real insight for the virgin twitterer who plans to use Twitter as a marketing tool for business. He fully explores all the built in Twitter features and shows you everything from maxing your Twitter appearance to keeping your tweets on the right side of libel!
He also explores the profusion of applications created to help you make the most of Twitter. However, bear in mind that the app list will have been superceded almost as soon as the ink dried on the printed page. I'd advise checking out the current selection of apps IN ADDITION to those outlined in the book.
Good book – absolutely worth the money if you plan to use Twitter in a business capacity. Not heavy on the jargon – I found it easy to read and I'm not a techie minded person at all.
Unfortunately, the whole business world is switching on to Twitter and it is increasingly being used in this way – which gets a bit annoying for everyone else on there who doesn't want a marketing man selling them anything. Read the etiquette section carefully so that you don't end up annoying people.
The Anthony Robbins involvement is the Foreword – he doesn't contribute actual copy to the book content.
AX
Rating: 3 / 5